Tarihin samfurin motar Lexus

Lexus Division - cikakken sunan motar Lexus - yana ɗaya daga cikin layin motocin da ke na Kamfanin Toyota Motor Corporation na Japan. Da farko, an samar da samfurin don kasuwar Amurka, amma daga baya an sayar da shi a cikin ƙasashe sama da 90 na duniya.

Kamfanin yana samar da motoci masu tsada na musamman, wanda yayi daidai da sunan kamfanin Lexus - "Lux". Wadannan motoci an yi la'akari da su a matsayin mafi tsada, alatu, jin dadi da rashin tausayi, wanda, a gaskiya, an samu ta hanyar masu halitta.

A lokacin da ake tunanin yin wani abu makamancin wannan, tuni ƙungiyoyin kasuwanci sun dogara da kamfanonin kamar BMW, Mercedes-Benz da Jaguar. Duk da haka, an yanke shawarar ƙirƙirar tutar. Mafi kyawun mota mafi kyawun samuwa a kasuwannin Amurka a lokacin. Dole ne ya kasance mai jin daɗi, mai ƙarfi, mafi girman fafatawa a komai, amma mai araha.

Don haka a cikin 1984 an tsara wani tsari don ƙirƙirar F1 (flagship 1 ko na farko irinsa kuma mafi kyawun mafi kyawun fasali tsakanin motoci). 

Founder

Eiji Toyoda (Eiji Toyoda) - Shugaba kuma Shugaban Kamfanin 'Toyota Motor Corporation' a shekarar 1983 ya gabatar da shawarar kirkirar wannan F1. Don aiwatar da wannan ra'ayin, ya nada ƙungiyar injiniyoyi da masu zane don haɓaka sabon samfurin Lexus. 

A 1981 ya yi murabus daga mukaminsa ga Shoichiro Toyoda kuma ya zama shugaban kamfanin. Dangane da haka, zuwa 1983, ya riga ya cika, yana kan gaba cikin ƙirƙirarwa da haɓaka alama da Lexus, tun da ya zaɓi ƙungiyar da ta cancanta don kansa. 

La'akari da cewa kamfanin Toyota da kansa ya ɗauka ababen hawa masu tsada da tsada, wanda ba'a taɓa tambayar yawan sa ba. Yanzu Toyoda dole ne ya ƙirƙiri wata alama wacce ba za ta haɗu da isa da taro ba. Ya kasance aiki ne na musamman, ba kamar komai ba.

An nada Shoiji Jimbo da Ichiro Suzuki a matsayin manyan injiniyoyi. Ko da a lokacin, waɗannan mutanen suna da babban yabo da daraja a matsayin injiniyoyi-masu kirkirar sanannen alama. A cikin 1985, an yanke shawarar sa ido kan kasuwar Amurka. Ƙungiyar tana da sha'awar duk cikakkun bayanai, har zuwa farashi da daidaiton ƙungiyoyin masu siye daban -daban. An zaɓi ƙungiyoyin mai da hankali, waɗanda suka haɗa da masu siye daga sassa daban -daban na kuɗi da dillalan mota. An gudanar da tambayoyi da jefa ƙuri'a. An gudanar da waɗannan karatun don gano bukatun masu siye. Aiki kan haɓaka ƙirar Lexus bai tsaya ba. Kamfanin zane na Amurka Toyota ne ke sarrafa shi wanda ake kira Calty Design. Yuli 1985 ya kawo duniya sabuwar Lexus LS400.

Alamar

Kamfanin Hunter / Korobkin ne ya haɓaka tambarin motar Lexus ta hukuma a cikin 1989. Kodayake an san cewa ƙungiyar ƙirar ƙirar Toyota ta yi aiki a kan tambarin daga 1986 zuwa 1989, an fi son alamar Hunter / Korobkin.

Akwai nau'ikan juzu'i na ainihin ra'ayin alamar. Dangane da wani fasali, alamar ta nuna kwalliyar kwalliyar teku mai fasali, amma wannan labarin yana kama da almara wanda bashi da tushe. Sigogi na biyu ya ce Giorgetto Giugiaro, mai tsara daga Italiya ne ya gabatar da ra'ayin irin wannan alamar a wani lokaci. Ya ba da shawarar yin zane-zanen da aka zana "L" a jikin tambarin, wanda ke nufin gyara dandano kuma ba a bukatar cikakkun bayanai. Sunan alamar yana magana don kansa. Tun fitowar motar farko, alamar ba ta sami canji ɗaya ba. 

A zamanin yau, dillalan mota da na dillalan mota suna samarwa da sayar da alamu na launuka daban-daban, daga abubuwa daban-daban, da sauransu, amma tambarin har yanzu yana nan.

Tarihin kamfanin motoci a cikin samfuran

Kaddamar da samfurin motar kirar Lexus ya faru ne a shekarar 1985 tare da shahararren Lexus LS 400. A 1986, dole ne ya bi ta hanyar tuki da yawa, daya daga cikinsu ya gudana a kasar Jamus. A shekarar 1989, motar ta bayyana a kasuwannin Amurka na farko, bayan haka ta mamaye kasuwannin motocin Amurka gaba daya a karshen shekara.

Wannan ƙirar ba ta da wata alama ta motocin Jafananci waɗanda Toyota ta kera, wanda ya sake tabbatar da mai da hankali ga kasuwar Amurka. Ya kasance kwanciyar hankali. Jikin ya kasance kamar motocin da masu zanen motoci na Italiya suka tsara. 

Daga baya, Lexus GS300 ya yanke layin taron, a cikin ci gaban wanda Giorgetto Giugiaro, ɗan ƙasar Italia wanda ya riga ya shahara don ci gaban tambarin Lexus, ya halarci. 

Layin mafi daraja a wancan lokacin, GS 300 3T, ya fito ne daga masu haɓaka kamfanin Cologne na Toyota. Wasan motsa jiki ne wanda ke dauke da ingantaccen injin da ingantaccen tsarin jiki. 

A shekarar 1991, kamfanin ya fitar da samfurin Lexus SC 400 (Coupe) na gaba, wanda kusan ya maimaita motar daga layin Toyota Soarer, wanda, bayan sake sakewa da yawa, kusan ya daina bambanta da samfurinsa har ma a waje. 

Tarihin motoci masu maimaita salo da hoton Toyota bai ƙare a nan ba. A daidai wannan shekarar ta 1991, aka saki motar Toyota Camry, wacce ta samu karbuwa irin ta Amurka a cikin layin Lexus ES 300.

Daga baya, bayan 1993, Toyota Motors ya fara samar da nasa layi na musamman na SUVs - Lexus LX 450 da LX 470. Na farkon ya kasance ingantaccen tsarin Amurkawa ne na Toyota Land Cruiser HDJ 80, kuma na biyun ya zarce takwaransa Toyota Land Cruiser 100. Dukansu SUVs masu alfarma tare da keken hannu duka kuma mafi kyawun ciki. Motoci sun zama manyan motocin SUV a cikin jama'ar Amurka.

1999 ya faranta ran kasuwar Amurka tare da karamin kamfanin Lexus IS 200, wanda aka nuna kuma aka gwada shi shekara daya kafin faduwar 1998.

Zuwa 2000s, samfurin motar Lexus tuni yana da layi mai ban sha'awa kuma ya kafa kansa a kasuwannin Amurka. Koyaya, a cikin 2000, an haɓaka wannan kewayon da sabbin samfura guda biyu lokaci guda - IS300 da LS430. Abubuwan da aka gabatar a baya sun kasance suna da nau'oi daban-daban na sakewa da wasu canje-canje da yawa. Don haka don alamun alamun GS, LS da LX, an yi Tsarin Tsaro na Baki (BASS), kuma sakamakon haka, mizani ga waɗannan samfuran, waɗanda suka shafi ƙarfin birki. An rarraba ƙarfin birki da kyau don kowane yanayi da yanayin birki. 

A yau motocin Lexus suna da tsari na musamman daban daban da cikakkiyar kayan aikin abin hawa. Suna da injina masu motsi da ƙarfi kuma na har abada, dukkan ɓangarorin birki, gearboxes da sauran tsarin ana tunanin su zuwa mafi ƙanƙan bayanai. 

A cikin karni na 21, kasancewar Lexus na nufin matsayin mutum, kwarjininsa da matsayin rayuwa mai kyau. Daga wannan zamu iya yanke hukunci cewa asalin ra'ayin masu haɓaka Lexus an aiwatar dashi sosai. Yanzu motocin Lexus sune keɓaɓɓu a cikin alamun motar mota.